In the realm of professional boxing, rivalries are the lifeblood that sustains interest, sparks narratives, and incites fan engagement. However, the looming trilogy between Dmitry Bivol and Artur Beterbiev stands out as an example of how excitement can whittle away, leaving nothing but a lackluster spectacle. Promoter Bob Arum’s observation about the Saudis’ infatuation with this matchup calls into question the tastes and motivations that steer major boxing promotions today. Their admiration seems misguided, particularly since neither fighter has carved out a path that resonates with the American audience.
Numbers Tell the Truth
The numbers associated with their recent bouts speak volumes about audience interest—or rather, the glaring absence of it. A paltry 45,000 buys in the U.S. for their rematch shines a harsh light on the struggle to capture the imaginations of boxing fans. This is not just a reflection of the fighters’ lack of appeal; it underscores an important trend in boxing that is often ignored: fans crave fighters who bring dynamism and flair to the ring. The Bivol-Beterbiev feud lacks this vibrancy, and it’s remarkable that it continues to receive financial backing, especially when fresher narratives are begging for the spotlight.
Fan Desires vs. Promoter Interests
American boxing enthusiasts are restless for compelling matchups, particularly in the light heavyweight division. Many fans believe that a confrontation between Bivol and rising star David Benavidez would not only offer the type of compelling stylistic clash that promises fireworks but would also inject much-needed intrigue into a monotonous landscape. Benavidez brings an aggressive fighting style that contrasts sharply with Bivol’s evasive footwork, potentially resulting in a high-stakes showdown that could elevate the sport.
However, Arum’s unwavering support for a trilogy fight comes off as more promotional bluster than a genuine reflection of fighter charisma and potential. While it’s true that the Saudis have thrown substantial financial resources toward these athletes, such motivations can often misalign with what fans truly cherish—competitive excitement. Arum’s remarks, while attempting to rationalize the trilogy, inadvertently highlight the fact that fandom’s love is not easily bought but earned through performance.
A Stale Narrative
The two fighters’ stylistic tendencies have contributed significantly to the uninteresting narrative surrounding their rivalry. Bivol’s strategy of leveraging evasive tactics, akin to a “Russian Shakur Stevenson,” results in a lack of engagement, while the older Beterbiev’s slow pursuit often feels interminable as each fighter seems more intent on avoiding damage than delivering a show-stopping performance. This leads to bouts where meaningful exchanges are few and far between, turning matches into sluggish affairs that neither captivate nor inspire.
In an era where captivating bouts and regional stars can draw significant interest, it’s disheartening to see resources poured into what has become a tedious cycle. Boxing deserves matchups that resonate on an emotional level—fights that capture the essence of competition and make our hearts race, not our eyes glaze over.
In the case of Bivol and Beterbiev, it seems that stagnation is the only certainty. Promoters like Arum must listen to fans’ desires and elevate the matches that promise more than just financial gain. Boxing is not just about trading punches; it’s an art that thrives on genuine rivalry and skilled showmanship. Fans deserve more than a trilogy that is more reminiscent of a sleep-inducing lecture than a thrilling contest. It’s time to put the spotlight on fighters who inspire, electrify, and truly embody the spirit of boxing.